What it is: Our best-selling primer goes matte! This velvety, oil-free formula delivers a perfect matte finish.

Why we love:

This skin perfecting putty primer is infused with kaolin and white charcoal
Absorb excess oil for a shine-free finish
Velvety texture glides effortlessly over the skin, smoothing over imperfections for a poreless effect
The ultimate grip on makeup
Which Putty Primer is perfect for you?

Matte Putty Primer – Perfect for those who want a shine-free matte complexion.
Poreless Putty Primer- Perfect for those who want a poreless, flawless finish.
Luminous Putty Primer – Perfect for those who want a radiant, glowing complexion.
Pro Tip: Use the Putty Primer Applicator for easy and hygienic putty primer application.

All e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.

MATTE FINISH: Our best-selling primer goes matte! This velvety, oil-free formula delivers a perfect matte finish.
SHINE FREE FINISH: This skin perfecting putty primer is infused with kaolin and white charcoal. Velvety texture glides effortlessly over the skin, smoothing over imperfections for a poreless effect
PERFECT PAIRING: Use the Putty Primer Applicator for easy and hygienic putty primer application. Apply primer to eyelids prior to eyeshadow application to lock your eyeshadow in place.
SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
All e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.
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